Time to Think BIG

OK, so we’ve been mired in a worldwide economic slump for five years and it hasn’t been any fun for anybody. So noted. Got it.

But to put a spin on the old saying, what goes down must come up. The fact is that economic markets are cyclical, and a rough season is followed by prosperity in the same way the bust followed the boom.

I don’t know about you, but everywhere I go I am hearing more stories about a shifting of the economic winds. It’s not that anyone expects a major boom anytime soon but it seems consensus favors the idea that the bust is over.

Which is why I believe it is time to bury the limited thinking of the past several years and start expecting big things. If you are in new home sales it is time to get past the idea that one sale a month is good enough. It’s time to start thinking about one sale a week!

I know for many of you that sounds like a radical concept. One sale per week?! Are you kidding me?! No, I’m not kidding at all. I believe it is time to start expecting more – from the market and from ourselves. Top sales professionals should approach each and every week with the expectation of a new sale.

Look – what do you have to lose? You approach the week with the expectation of selling a home, and you line up your activities accordingly. Is there some downside to this approach? Worst case scenario: you increase your chances for a sale next week. Where is the harm in that?

Hey new home sales pros – THINK BIG!!! You can crawl out of this thing or you can sprint out. Change your paradigm….and you’ll change someone’s world!

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About the Author: Jeff Shore

Jeff Shore is the Founder and CEO of Shore Consulting, Inc. a company specializing in psychology-based sales training programs. Using these modern, game-changing techniques, Jeff Shore’s clients delivered over 197,000 new homes generating $93 billion in revenue last year.