Are Your Stretch Goals Really a Stretch?

My newest article for entrepreneur.com is out now!

The most successful people set goals meticulously, diligently track them and relentlessly pursue them.

And here’s an extra secret for success: many successful people keep two sets of goals — business-plan goals and stretch goals. Business-plan goals revolve around maintaining a healthy organization, keeping the doors open and making a living. Stretch goals focus on doing much more. Stretch goals mean reaching for big opportunities and accomplishing extraordinary results.

Stretch goals fuel remarkable success. But they come with some inherent dangers…

You can read the entire article on how to accelerate your success with stretch goals here.


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About the Author: Ali Westbrook

As the Senior Manager, Digital Sales and Marketing at SCI, Ali spends her waking hours making sure we fill every seat in the house (and deliver a world-class experience!) at all of our Shore Consulting events. Based out of Northern California, she spends her days creating ad campaigns and optimizing web pages with her dog close beside her.