Are Your Closing Questions Politely Powerful or Just Downright Rude?

Last week, we talked about closing as the appropriate completion to the sales process. Today, I want to bring up the second closing truth that will get you into the closing mindset: closing is polite.

Let’s imagine a scenario in which you’ve been working with a client for some time now. You got to know them well and you know what their needs are. You’ve uncovered their dissatisfaction and pain points and established yourself as their true ally.

But just as you get to the end of the sale, you do an about-face and stop the flow of this relationship.

Instead, of offering the sale, you wait for the customer to come to you and ask for the sale without an invitation to purchase.

Isn’t that just rude? Unlike what many people think, closing questions don’t need to be forceful or rude. On the contrary, closing is the polite thing to do.

Watch and learn how to invite your customers to purchase with politely powerful closing questions.


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About the Author: Jeff Shore

Jeff Shore is the Founder and CEO of Shore Consulting, Inc. a company specializing in psychology-based sales training programs. Using these modern, game-changing techniques, Jeff Shore’s clients delivered over 197,000 new homes generating $93 billion in revenue last year.