Sales Leaders: Do You Know Your #1 Priority?

The Boss: “You must be in this staff meeting from 1:00 to 4:00. It’s the number one priority.”

The CFO: “You need to get your budget submitted by the end of day. It’s the number one priority.”

The Spouse: “You need to pick up Mason at school and take him to his soccer practice. It’s your number one priority.”

Sales Person: “I need you to call this buyer. The walk-thru went HORRIBLE and they’re freaking out.” 

You: “The sales team across town hasn’t had a sale in three weeks. I need to drive over there and figure out what’s up. That’s my number one priority.”

Of course, only one of those statements is true. Try as we might to fool ourselves, there is but a single “number one priority.”

But how do you know which is your REAL #1 priority?

The Boss has an agenda; she doesn’t stop to think about the best use of your time. The CFO has a different agenda; it’s all about the spreadsheets and numbers. The Spouse knows that his/her own work commitment is too important to miss. And you, well, you just want everyone to stop pulling you in a hundred different directions.

Constant ‘fire fighting’ (working reactively instead of proactively) weakens productivity and inhibits the time set aside for high level strategizing.

Improper sales training leads to an unprepared sales team who lacks confidence and consistently underperforms — and constantly demands your attention.

Some sales leaders have simply never experienced a community of peers in a safe space that they can go to for advice and comradery. This list goes on and on…

If you are feeling overworked, stretched beyond your limits and like you just want your life back, then it’s time to identify your top priorities as a sales leader so that you can strategically, intentionally and confidently control your own weekly calendar and daily schedule.

Now I have an application for you: Come to our annual Sales Leadership Summit in Denver this coming August.

Join hundreds of sales leaders who are all focused on the same thing: to solidify their priorities and figure out how to execute at an entirely new level of excellence. Learn, network, ask, share, and get the career refreshment that you know you need.

Come to the Jeff Shore Sales Leadership Summit and experience what thousands of managers have been a part of. Come with the expectation that your world will be changed.


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About the Author: Jeff Shore

Jeff Shore is the Founder and CEO of Shore Consulting, Inc. a company specializing in psychology-based sales training programs. Using these modern, game-changing techniques, Jeff Shore’s clients delivered over 145,000 new homes generating $54 billion in revenue last year.