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Episode #077: Hitting the Pause Button with Jeff Shore

In This Episode of The Buyer’s Mind with Jeff Shore:

Jeff often uses the phrase – Easy = Right.  If things get too complicated in the sales process our buyers find themselves with cognitive strain or brain strain.  What are you doing, as a sales professional, to make it easy for your customer to buy? We’ve got an idea for you – Hit the Pause Button.  How? Find out on today’s episode of The Buyer’s Mind.

Topics we’re going to cover on today’s podcast:

[1:13] Easy = Right

[2:08] A confused mind says – No!

[2:46] Moving from logic to emotion

4:19 Limited slip differentials – Who cares?

[5:42] It’s not about what they want to think, it’s about how they want to feel

More about our guest Jeff Shore:

Jeff Shore’s highly sought-after sales keynote speaker sessions inspire audiences across the globe to change their mindset and change their world.

As an in-demand sales keynote speaker, author and trainer for over three decades, Jeff has a unique ability to connect with audiences on a personal level and transform the way they look at what they do, inspiring meaningful and lasting change.

In a crowded field of sales keynote speakers and sales training programs, Jeff Shore stands out with his research-based “buying formula” methodology. Combining his extensive front-line sales experience with the latest leading-edge research into buyer psychology, Jeff has created a highly effective, personalized way to reset sales paradigms and deliver industry-leading results.

Links from today’s podcast:

HomeStreet Bank

Jeff Shore


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About the Author: Jeff Shore

Jeff Shore is the Founder and CEO of Shore Consulting, Inc. a company specializing in psychology-based sales training programs. Using these modern, game-changing techniques, Jeff Shore’s clients delivered over 145,000 new homes generating $54 billion in revenue last year.