Episode #080: Your Customers Cynical Mind with Jeff Shore

In This Episode of The Buyer’s Mind with Jeff Shore:

Jeff explores why your customers might be cynical. Customers cynical?  Is that really a surprise? As a sales professional, wouldn’t it be more surprising if your customer wasn’t cynical? So, today’s word of the day is empathy.  Join us as Jeff gives you the key to overcoming objections by relating to your customer and what they’re feeling.

Topics we’re going to cover on today’s podcast:

[1:27] Are you a cynical consumer?

[2:14] Buyer cynicism is normal

[3:10] Pots and pans in Iowa

[5:13] Cynicism is a natural response to fear

[6:14] Don’t confuse behavior with character

[7:03] Creating a winning sales scenario

More about our guest Jeff Shore:

Jeff Shore’s highly sought-after sales keynote speaker sessions inspire audiences across the globe to change their mindset and change their world.

As an in-demand sales keynote speaker, author and trainer for over three decades, Jeff has a unique ability to connect with audiences on a personal level and transform the way they look at what they do, inspiring meaningful and lasting change.

In a crowded field of sales keynote speakers and sales training programs, Jeff Shore stands out with his research-based “buying formula” methodology. Combining his extensive front-line sales experience with the latest leading-edge research into buyer psychology, Jeff has created a highly effective, personalized way to reset sales paradigms and deliver industry-leading results.

Links from today’s podcast:

HomeStreet Bank

More about Jeff Shore

Be Bold and Win the Sale: Get Out of Your Comfort Zone and Boost Your Performance

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Jeff Shore’s brand-new video series 10 Closing Truths.

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About the Author: Jeff Shore

Jeff Shore
Jeff Shore is a highly sought-after sales expert, speaker, author and consultant whose innovative and real-world selling strategies help you to change your mindset and change your world. His latest book, "The Keys to Unstoppable Sales Success: 8 Mindsets of Elite High-Achievement Salespeople" is now available. Learn more at jeffshore.com and follow Jeff on Facebook and LinkedIn.