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Episode #091: Selling Through Your Customer’s Brain Strain with Jeff Shore

In This Episode of The Buyer’s Mind with Jeff Shore:

Today Jeff explores the confusion your customer feels when they’re overloaded – overloaded with information, overloaded with choices, overloaded with brands.  How do you make it easier for your customer to do what they want to do anyway – make a purchase?

Topics we’re going to cover on today’s podcast:

[1:12] When you buy a complex product, does it cause you strain?

[1:40] A confused mind says NO

[3:03] Selling in context, makes it easier to understand

[5:11] Take a moment to give your customer the mental checkin

More about our host Jeff Shore:

Jeff Shore’s highly sought-after sales keynote speaker sessions inspire audiences across the globe to change their mindset and change their world.

As an in-demand sales keynote speaker, author and trainer for over three decades, Jeff has a unique ability to connect with audiences on a personal level and transform the way they look at what they do, inspiring meaningful and lasting change.

In a crowded field of sales keynote speakers and sales training programs, Jeff Shore stands out with his research-based “buying formula” methodology. Combining his extensive front-line sales experience with the latest leading-edge research into buyer psychology, Jeff has created a highly effective, personalized way to reset sales paradigms and deliver industry-leading results.

Links from today’s podcast:

HomeStreet Bank

More about Jeff Shore


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About the Author: Jeff Shore

Jeff Shore is the Founder and CEO of Shore Consulting, Inc. a company specializing in psychology-based sales training programs. Using these modern, game-changing techniques, Jeff Shore’s clients delivered over 145,000 new homes generating $54 billion in revenue last year.