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Episode #098: Advanced Selling with Bill Caskey and Bryan Neale

In This Episode of The Buyer’s Mind with Jeff Shore:

Bill Caskey and Bryan Neale of The Advanced Selling Podcast join Jeff to talk about the success of their podcast.  With over 500 episodes, they are the number one sales podcast, not only because they’re great but they started early and outlasted their competition.  That seems like some great sales advice that could be used by any sales professional.

Topics we’re going to cover on today’s podcast:

[1:09] Radio geeks becoming podcasters

[5:45] The importance of salespeople being themselves

[8:35] Your most interesting interviews

[16:10] The importance of knowing your buyer’s mindset

[23:21] What do people get wrong about selling

[26:27] The hot seat with Bill and Bryan

More about our guest Bill Caskey and Bryan Neale:

Bryan Neale
I’m a trainer, coach and deal-work junkie. I have consulted with B2B sales teams, managers and CEOs for more than 20 years. My clients say I have a knack for helping them design sales strategies that work and have a huge impact on their revenue and goals. I am a veteran trainer and speaker and work with groups of all sizes— small sales teams to big national brands and everything in between. When I’m not talking about sales philopsphy, you can find me on a football field. I’m an official in the National Football League and love training teams about the similarities between sales and football. You can find me at https://bryanneale.com.

Bill Caskey
I’m a sales development leader and experimenter. I have worked with B2B sales groups and executives since 1990. My philosophies and strategies have fueled explosive growth in sales and profits for my clients. I am a professional speaker, trainer and coach and have interacted with thousands of leaders and teams over the course of my career. I’m the author of Same Game New Rules and the creator of the Sales Leadership Academy. I am passionate about sharing my ideas about selling, business, life, money and meaning. Find out more at http://billcaskey.com.

Links from today’s podcast:

The Advanced Selling Podcast

Bryan Neale

Bill Caskey

Scary Close: Dropping the Act and Finding True Intimacy

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As a Man Thinketh

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About the Author: Jeff Shore

Jeff Shore
Jeff Shore is a highly sought-after sales expert, speaker, author and consultant whose innovative and real-world selling strategies help you to change your mindset and change your world. His latest book, "The Keys to Unstoppable Sales Success: 8 Mindsets of Elite High-Achievement Salespeople" is now available. Learn more at jeffshore.com and follow Jeff on Facebook and LinkedIn.