Episode #109: Finding Your Sales Connection with Christine Comaford
In This Episode of The Buyer’s Mind with Jeff Shore:
Christine Comaford discusses with Jeff the neurology and psychology behind how your customer connects with you. Sales professionals can forget that their customers are just like them. When we remember how we want to be served, we can serve our customers better.
Topics we’re going to cover on today’s podcast:
[2:03] Introducing Christine Comaford
[3:18] You get paid commensurate with the problems you solve
[6:24] Learning through failure
[12:47] Customers are looking for salespeople that are the same as
[24:13] Why do people aim so much lower than their potential?
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More about our guest Christine Comaford:
For more than 30 years Leadership and Workplace Agility Expert, Serial Entrepreneur, and New York Times bestselling author Christine Comaford has helped leaders navigate growth and change. Christine is sought after for providing proven strategies to shift executive behavior to create more positive outcomes, enroll and align teams in times of change, profoundly increase sales, product offerings, and company value.
Christine’s coaching, consulting, and strategies have created hundreds of billions of dollars in new revenue and company value for her clients. The potent neuroscience techniques she teaches are easy to learn and immediately applicable to help leaders see into their blind spots, expand their vision, and more effectively influence outcomes.