Tough(er) Market New Home Sales
By Jeff Shore, Amy O’Connor, and Ryan Taft
In a tough market, you might see lower traffic than normal. But the traffic you do get is still really good quality! Millions of homes will be sold every year, in good markets or bad!
It’s up to YOU to earn those sales by valuing each and every person who comes through your door, encouraging them through your contagious confidence, and taking every single conversation as far as it will go.
HERE’S WHAT YOU WILL LEARN…
BACK TO THE FUNDAMENTALS
Bring your focus back to the healthy and proven sales behaviors that get too quickly set aside during boom years.
Rewrite the stories you tell yourself and your buyers. Show your customers why now is a great time to buy!
DRIVE TRAFFIC WITH THE 3 Rs
It’s time to get back to prospecting! Bring in new customers by leveraging referrals, repeat customers and realtors.
PROTECT AND DEFEND VALUE
Incentive #1 has to be: live in the right home! Show your buyers the unique value that only you provide.
THE POWER OF GOAL CLARITY
Goal clarity protects us from being victims of a tough market. Gain purpose and direction in every sales conversation.
BE YOUR BUYER’S HERO
Rising interest rates, higher prices, layoffs, inflation. Your customer needs a hero who can show them why now is the best time to buy.
BUY BOOK BUNDLES FOR YOUR TEAM
& RECEIVE AMAZING FREE BONUS CONTENT
Save $5 per copy when you order book bundles of 10 for your entire sales team.
Complimentary access to the audiobook for everyone on your team when it’s released later this year.