Your Batting Average

Great baseball players are often detail freaks regarding their own performance. Not only can they tell you their batting average for the season, they can tell you their average against specific pitchers. They know how many home runs they have hit in a particular ballpark. They know how effective they are against left-handed curveball specialists.

How well do you know your own performance? We tend to measure our success according to our sales results. Few salespeople accurately measure the actions that get us the results.

It might be worth considering the effort to start tracking your results in a number of sales-related areas:

–       Your weekly average of self-directed traffic

–       Percentage of traffic that you asked the Plan Close question to

–       Percentage of traffic you took out to a homesite

–       Percentage of traffic you asked for the sale on the first visit

There are certainly others, but perhaps you might consider adopting one measurement category to get started.

You cannot always control the results, but you can always control the activities that will get you to the results.

Be the pro – and you’ll change the world.


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About the Author: Jeff Shore

Jeff Shore is the Founder and CEO of Shore Consulting, Inc. a company specializing in psychology-based sales training programs. Using these modern, game-changing techniques, Jeff Shore’s clients delivered over 145,000 new homes generating $54 billion in revenue last year.