By Jeff Shore
Mark Twain once said, “Those who do not read are no better off than those who cannot read.”
Have you been thinking that reading is a habit you should develop? Here are ten books to help you on that journey.
The smartest sales thinker around today with his third book in three years, and arguably his best. If you’re looking for strategies to win business away from your customers, the blueprint is here.
The latest gem from the content king himself. Real, practical, authentic advice without the fluff, the tricks, or the cornball comebacks.
If you want to take control of your career, you must master the art of prospecting. Mark Hunter’s excellent book will show you the road map to outbound sales success.
Confession: at the time of this writing the book has not yet been released. I add it here to display my own interest – the book is at the top of my must-read list.
How to avoid the commoditization trap. If you’re looking to stand apart from every other salesperson with every overused pitch, this will get you there.
Straightforward, down-to-earth, and easily applicable for any sales professional. New school at it’s very best.
The book is a few years old now but it is holding up strong. Dan Pink takes a behind-the-scenes look at the mysterious world of sales.
And three non-sales books for salespeople…
Not a sales book, but hey – I would read the phone book if Seth Godin wrote it. A great book for broad marketing perspective.
If you can’t turn it off at night, if you are dragging through your day, you need to take ownership of your own energy management. I’ve read this book four times. Don’t just read it; live it!
An instant classic. This book will challenge your work style like nothing you’ve seen before. Get ready to have your mind blown.
Of course, you can find more sales books at jeffshore.com/sales-books.