The Most Successful Salespeople Have These 2 Qualities

successful sales professional qualities

Every Successful Sales Professional Has Drive & Positivity

I often get asked the question of what distinguishes a top-tier salesperson from the rest. Through my experiences and countless interactions with a myriad of sales talents, I’ve come to identify a blend of qualities that stand out as the hallmark of sales excellence. In exploring the traits that define successful sales professional qualities, it becomes clear that drive and positivity stand out as the pillars of excellence in sales.

The Essence of Successful Sales Professional Qualities

Achievement drive is that relentless pursuit of victory, a burning desire not just to participate but to dominate. It’s an innate need to exceed goals, to push boundaries, and to revel in the satisfaction of a challenge conquered. This trait is pivotal because it fuels a salesperson’s ambition and resilience. 

Coupled with this drive is the infectious quality of positive energy. Sales professionals who exude this vibrant enthusiasm are not just selling a product or a service; they’re sharing an experience. Their optimism and genuine warmth are magnetic, making them immensely likable and approachable. 

The Synergy of Drive and Positivity 

When achievement drive and positive energy are harmoniously combined, the result is nothing short of transformative. This synergy doesn’t just make a salesperson good—it propels them into greatness. It’s the kind of dynamic force that can shift perceptions and change the sales game entirely. 

Throughout my career, I’ve had the privilege of meeting thousands of salespeople, many of whom are incredibly pleasant and likable individuals. This likability is crucial, but it’s only one piece of the puzzle. I’ve noticed a trend among the most agreeable sales professionals—a hesitancy to push boundaries, often stemming from a fear of being perceived as aggressive or manipulative. This apprehension holds them back from reaching their full potential, overshadowing their innate capability to achieve greatness. 

Bridging the Gap: From Likable to Influential 

The misconception that likability and drive cannot coexist is far from the truth. In reality, the most successful salespeople master the art of blending their likable nature with an unwavering commitment to their goals. This combination fosters trust and influence, paving the way for deeper connections with clients. 

Consider the example of Nordstrom’s sales approach. Their sales team exemplifies how positivity, personability, and a genuine desire to assist can create an environment of trust. When a salesperson, whom you’ve come to like and trust, makes a recommendation, it carries weight. It feels personal, almost as if a friend is guiding you toward a decision that’s in your best interest. 

The Art of the Close: Firm, Yet Friendly 

Closing a sale with confidence and directness, without compromising on likability, is an art form. It’s about striking the perfect balance—being assertive in your recommendation while ensuring the client feels respected and valued. When done right, this approach doesn’t just lead to a sale; it builds a lasting relationship. 

Embarking on Your Journey to Sales Greatness 

As we reflect on what makes a salesperson truly successful, the blend of drive and positivity is undeniable. These successful sales professional qualities are not just beneficial for achieving sales targets; they’re essential for building lasting relationships and inspiring change. So, are you ready to harness the power of your achievement drive and sprinkle it with your unique brand of positive energy? It’s time to break free from the misconceptions holding you back and step into your role as a true influencer in the sales world. 

Embrace your likability, fuel your drive, and set forth on a mission to make a difference—one client, one sale, one life-changing interaction at a time. Remember, the journey to becoming a great salesperson doesn’t just change your world; it has the power to change someone else’s too. 


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About the Author: Jeff Shore

Jeff Shore is the Founder and CEO of Shore Consulting, Inc. a company specializing in psychology-based sales training programs. Using these modern, game-changing techniques, Jeff Shore’s clients delivered over 145,000 new homes generating $54 billion in revenue last year.