Sales Books by Jeff Shore
Be Bold and Win the Sale
Get out of your comfort zone and boost your performance
Published by McGraw-Hill
The most common challenge every sales professional must overcome is not indecisive customers, inferior products, or innovative competitors. It’s the discomfort you feel when initiating calls, dealing with difficult customers, and asking for the sale.
In his top-selling sales book, Be Bold and Win the Sale, sales expert Jeff Shore argues that boldness is required to embrace this discomfort and leverage it to land the sale. It is a skill that can be learned.
Be Bold and Win the Sale also includes interviews with Brian Tracy, Daniel Pink, Larry Winget, Linda Richardson and many others.
For salespeople who feast on success literature as a part of their routine, Be Bold and Win the Sale bridges the gap between motivation and technique. Learn More »
Handling Sales Objections
8 Reality-Based Techniques for Tackling Tough Objections
Our elite sales leadership clients are raving about this quick-hitting, highly tactical sales training book. It’s their “secret weapon” for overcoming even the toughest sales objections so that you and your team can close more sales, faster.
Handling Sales Objections is an eight-chapter, week-by-week study guide that provides sales leaders with training for sales meetings. And it provides sales professionals with the techniques to turn objections into opportunities to advance the sale.
FREE BONUS GIFT: Order your copies now and you’ll receive an instant bonus — Jeff’s 8-part “Handling Sales Objections” sales training video series. Learn More »
How to Close More Sales Faster by Putting the Customer First
Gone are the days of canned sales presentations, false urgency, and cheesy closing lines.
Closing 2.0 isn’t about being sneaky, sleazy, tricky or manipulative. It’s about understanding the psychological journey of your customers and joining them as an ally, not an adversary.
Easy to read and easy to implement, Closing 2.0: How to Close More Sales Faster by Putting the Customer First takes you on a 30-day journey to strengthen both your closing mindset and your closing technique. Learn More »
Deal With It!
Mastering 21 Tough Sales Challenges
Jeff Shore’s sales book, Deal With It!, is written for sales professionals who are looking for an added edge in earning the extra sales – the tough sales.
Endless negotiations, obsessing over incentives, buyer’s remorse-every sales professional has its share of daunting customer interactions. Jeff pinpoints 21 of the most common sales challenges-and turns each one into a high-yield opportunity.
In this indispensable sales book, you will learn how to deal with needy, indecisive, or argumentative customers, how to handle multiple prospects at a time, and how to close the sale, whether it’s the first visit or the fifth. Deal With It! is a valuable reference tool. Don’t be caught in a tough situation without it!
Real Estate Books by Jeff Shore
The 4:2 Formula
Getting Buyers Off the Fence and Into A Home
Something in your clients’ lives isn’t working for them right now and they need a fix. They’re on a mission…a mission to improve their lives. Your job is to connect to that mission so deeply that the path to the sale literally roles out right in front of you. The 4:2 Formula gives you proven strategies for discovering your clients’ needs and providing solutions that will change their world.
Buying the Experience
Sell More, Earn More, and Get Rave Referrals from Elated Buyers
Are you evolving with the times or getting left behind?
The critical path is out. Knowing everything about a house and its community is no longer enough — buyers are savvier and more informed than ever. It’s not about selling bedrooms, or bathrooms, or skylights, or even the house itself.
Today, real estate is about helping your buyer envision their new life in their new home.
When you see through the buyer’s eyes, you create unforgettable emotional experiences that accelerate sales, increase conversion rates, and earn priceless word-of-mouth marketing. And you will enjoy your job more along the way!
In Jeff Shore’s groundbreaking new book, Buying the Experience, you will learn how to personalize every home, engage buyers emotionally, and deliver experiences that sell. Learn More »
Tough Market New Home Sales
A Roadmap For Success In Turbulent Time
You’ve made great sales in a strong market—but what about when the market is tough? Jeff Shore blazes a new trail for sales counselors with techniques designed specifically for the most difficult markets!
Real estate sales pros know they must be equipped to sell in an up market or a down market. This real estate sales book from Jeff Shore walks you through the fundamentals for succeeding in a tough market so that you can gain market share while others struggle to maintain their status quo.